Last night, the ladies of Choice set their sights on a rough and tumble good time. Representing at an event for a financial firm, our staffers gave their best p-p-poker face at the private poker tournament and got trigger happy at the in-house shooting range. The proof is in the pictures: nobody had better mess with the ladies of Choice!
The night's target practice may not have left the attendees with a license to kill, but most certainly a license to thrill!
Talk about a bang-up job!
Last night, Choice was on hand to celebrate the unveiling of designer Anne Bowen's Winter 2011 collection. Combining fashion and art, the presentation, titled "Oneness", sought to explore how the individual is inextricably connected to others by visually spinning a web that encased live models, the collection, and the audience. Inspired by the works of early 20th century Abstract Expressionists, the designer entwined wool and silk threads from the gowns on the models with the walls and ceilings of the exhibition space.
As guests walked through the maze of threads to view the presentation up close, they sipped on both lychee and root beer bellinis. Fashion, art, and cocktails--we can't think of a better combination!
In the mood for a taste of history? You may soon be able to get just that, literally! Last July, divers uncovered over 100 champagne bottles from a Baltic Sea shipwreck dated sometime between 1800-1830. However, a surprise was contained in five of those bottles: the world's oldest drinkable beer.
A research center in Finland is now on the case to get to the bottom of the sunken beer's recipe, making the possibility for modern imbibers to get a replicated taste of the 200-year-old brew a reality.
So the next time you're thirsting for some shipwreck adventure, keep an eye out for this well-aged ale!
In honor of dear Saint Valentine, Choice had a couple of V-Day themed promotions yesterday, spreading the love throughout the city.
Amidst Fashion Week fervor, the lovely ladies of Choice were getting their glamour on wearing Betsey Johnson dresses and with the spirited designer herself while debuting the new Diet Pepsi Skinny Can under the tents at Lincoln Center. However just because the heart-filled holiday ended, doesn't mean the lovefest has to stop! You can check out the sleek and chic promotion through Thursday.
Yesterday, Choice could also be found traversing the city with amore on their minds promoting Rosetta Stone and the many languages of love. Armed with temporary tattoos and passerbyers as their blank canvas, Choicers were spreading the love!
Last week, entertainment innovator Nintendo and Choice teamed up for the Nintendo 3DS launch party. For the event, Skylight SoHo was transformed into a gamer’s paradise, highlighting customized demos and game-themed stations. Choice staff were on hand throughout the event while guests checked out the new handhelds that featured games like Nintendogs + Cats, Pilotwings Resort, Kid Icarus: Uprising, and Madden NFL Football. With the help of the Nintendo pros to get them started, guests were glued to the new eye-popping 3D graphics!
Last night, Choice's top event caterer and restaurant extraordinaire, Sage General Store, was featured on the fantastically addictive "Diners, Drive-Ins and Dives"! As one of Long Island City's most treasured gems, Sage specializes in premium locally-sourced and artisanal ingredients, resulting in wholesome and mouthwatering American fare.
Only the second NYC restaurant to be featured on the show ever, Sage rocked the Food Network like no one else can! Congratulations, again to Leslie and everyone at Sage General Store!!
In case you missed its Monday night premier, don't forget to tune in for repeat runs tonight at 12am or Jan 28th at 9pm!
Wishing all of our Choice friends, family and followers a happy and prosperous New Year!
As we gear up for the new year, we can't help but look back at 2010 and the wonderful people who worked with us. Many many thanks to all of you! We couldn't have done the amazing events that we did without your help and support. We are now preparing for the great things to come and can't wait for an even more spectacular 2011!